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What is Transcreation?

www.isophist.com

What is Transcreation?

A short form smart note

Lance Cummings
Mar 1, 2021
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Share this post

What is Transcreation?

www.isophist.com
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A short form smart note

Author’s own photo of smart note

Transcreation is the act of translating rhetorical context … which goes beyond the cultural contexts around language and text. To transcreate a text, you must know the exigency in multiple cultures and be able to adapt all textual and cultural elements to these new contexts. Transcreating a text …

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